> ## Knowledge Base Index
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# Acquisition report to convince private owners

Betterplace helps you to **increase your chances to augment your portfolio** thanks to the catchment report designed to **convince the private owners on the first call.**
This report allows you to show the difference in your area between trying to sell on their own and using the services of a real estate agent.


**1) Locate the property** 

From the F**ile of the property,** you can generate the acquisition report directly from the following button


![](https://storage.crisp.chat/users/helpdesk/website/-/f/5/8/0/f580e80eae94700/image_rx9z2m.png =550x258)


**NOTE**: It is also possible to prepare this report from the list of properties displayed in the "Search" tool.


![](https://storage.crisp.chat/users/helpdesk/website/-/f/5/8/0/f580e80eae94700/image_1du3yo0.png =550x483)



**2) Configure the report**

In addition to being automatically generated with your brand's logo and corporate colour, you can **personalise** all the information so that the **first contact** with the owner **makes the difference** with your competitors.


![](https://storage.crisp.chat/users/helpdesk/website/-/f/5/8/0/f580e80eae94700/image_16o9b05.png =550x824)

* Chose the language.
* Add the customer´s name and surname in the report
* Add your agent details and biography to build trust from the first contact.
* Choose what information about the area you want to show to convince him/her that he/she needs your help:


1. The **percentage of dwellings** **sold by real estate agents** vs. private owners
2. The **time it takes to sell** for the owners when they do it on their own.
3. The **price reduction** that a private owner has to make to sell his property


* **Incorporate the history of the property** to show the previous study you have carried out of it
* *(Optional 1)*: Add comments and highlight the most relevant features
* *(Optional 2)*: Add PDF files as aditional information 
* Choose in which format you want to download your report and if you want to share it by whatsapp



![](https://storage.crisp.chat/users/helpdesk/website/-/f/5/8/0/f580e80eae94700/image_nvxw1r.png =550x724)
![](https://storage.crisp.chat/users/helpdesk/website/-/f/5/8/0/f580e80eae94700/image_op31xb.png =550x512)

* Add comments that speak of your differential value.
* Choose in which format you want to download the report and you want to share it by whatsapp.